[Insight] E-commerce Conversion Rate by Industry 2020

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E-commerce Conversion Rate by Industry 2020

In this insight, we have researched and accumulated the 2020 conversion rates of products based by the industry they are in. This data is available at IRP Commerce.

The conversion rate of products in the Arts & Crafts industry, as of October 2020, is 3.89%. In the Baby & Child industry, it is 1%. The Cars & Motorcycling industry has a conversion rate of 1.26%. Electrical & Commercial Equipment yields a conversion of 1.91%. Fashion Clothing & Accessories has a conversion rate of 1.7%. The conversion rate of the Food & Drink industry is 1.95%.

Health & Wellbeing has a conversion rate of 2.54%, as of October 2020. The conversion rate of Home Accessories & Giftware is 1.8% and 2.62% is the conversion rate of Kitchen and Home Appliances. Pet Care’s conversion rate is 2.96% and Sports & Recreation’s is 1.49%.

References:

conversion rate by industry graph
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