[Insight] 5 Anti-Tracking Software Statistics based on the European Market

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5 Anti-Tracking Software Statistics based on the European Market

When you browse online the websites you visit set tracking script on your browser, so that they, and third-party domains, can track your behavior online. This fact has birthed the market of anti-tracking software for more anonymous surfing. We wanted to know more about that market in the EU, so here are some interesting statistics on about anti-tracking and European internet users:

1. 17% of internet users in the EU use anti-tracking software.

17% of EU internet users have anti-tracking software

2. 19% of users aged 16-24 in the EU use anti-tracking software.

19 of users 16-24 use anti-tracking software

3. 14% of users aged 65-74 in the EU use anti-tracking software.

14% of 65-74 use anti-tracking software

4. Estonia has the highest number of users with anti-tracking software int he EU at 31%.

Estonia highest rate of anti-tracking software

5. In Denmark, 19% of men use anti-tracking software versus 12% of women.

Men vs Women anti-tracking software Denmark

References:

5 anti-tracking software statistics
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