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Customer profiles are an essential component of marketing and sales strategies. Without them (and the data needed to build them), you won’t know who to
Email marketing is one of the oldest online advertising techniques, and yet, if done right, one of the most efficient in bringing you new customers
Sproutsocial offers a concise yet complete definition of Social Listening: Social listening is the process of tracking conversations around specific topics, keywords, phrases, brands or
Here are some tips to stop your shying away from one the most central topics of e-commerce: pricing. Finding the right pricing strategy to sell
One form of user tracking in 2020 occurs when pixels are set on visitors’ browsers to collect data points about them. The user’s information is
There are two types of CTA buttons in the e-commerce and UX design world; those that convert optimally and those that don’t. Smart digital businesses
In this article, we will explain the different cookie notices you see when browsing the internet and show some e-commerce examples. We also conducted a study
Being successful with e-commerce is a balance between doing the right thing and not doing the wrong thing. There are certain steps we can take
Mobile e-commerce is no longer a thing of the future, it is firmly in the present and is set for further growth. Experts predict that
In an e-commerce era where conversational marketing is one of the leading players in the digital marketing game, web-chat sequencing takes center stage. According data
